Search
engine optimization and even pay per click campaigns will surely be around for
quite a while. Perhaps this is because they still remain two of the best
strategies to obtain the most ideal search engine position for your website.
However, because the results may take some time, there are a number of
companies that unknowingly or deliberately “sabotage” their own SEO
and PPC campaign. In the end, they have to suffer the consequences of their
actions, which may be a decrease in their ranking and traffic or, worse,
getting banned from search engines.
Where
You Can Go Wrong